Norman Wallis of Universal Attractions, which operates Southport Pleasureland will be supporting Alder Hey Children’s Charity for 2021. The charity supports Alder Hey Childrens Hospital and raises money for a variety of causes from specialist medical equipment to ensuring the children have on ward entertainment and healthy food from a specialist chef programme.
On the 12th December a group of Child Ambassadors from the charity launched Southport Pleasurelands Christmas experience by contributing to the ‘If I had just one wish’ campaign. The launch saw the families involved treated a VIP day at the park but also launched the official start of the 2021 partnership with Alder Hey being recognised as the official park charity.
Normal Wallis said that “We are thrilled to have Alder Hey Children’s Charity as our charity of the year for 2021. The charity does brilliant work and is focused on helping families stay whole and happy – and we couldn’t wish for a better fit with our own goals – to deliver happy experiences to families. It’s a privilege to welcome some of the charity’s ambassadors and their families at our Winter Wonderland experience on opening day. I’ve watched the ‘just one wish’ video series and it is heart-warming how generous and thoughtful these incredible children are – thinking of others in their wishes. We want to make wishes come true and we want to help everyone have a Happy Christmas – we will do our utmost to support Alder Hey Children’s Charity during what, we hope, will be a much better year. Anyone who would like to support the charity should visit the donations’ page, Pleasureland’s own donations’ programme will start from January.”