Tony Miller
VP Growth & Performance Marketing at WW, Chair of the DMA Awards Committee for Leaders of Great Britain
Articles published by Tony Miller
FEATURES | Published May 22nd 2022, 12:12 am
It’s time to make marketing measurement more meaningful
Tony Miller, the VP growth & performance marketing at WW, and chair of the Data & Marketing Association’s Awards Committee, discusses the decline of marketing effectiveness across the creative industries and what we must do to fix it.
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